Korea is second in the world at paying for ChatGPT. Twenty-first at using it.*

You already have AI. Nobody showed you what to do with it.

This is what happens when someone shows you how to make it work.

12-week program
Taught in Seoul
Ages 12 to CEO

The subscriptions got bought. The second half never got taught.

Here's what filled the gap.

"Make money with AI"

Sells you an outcome and skips the skill. When the trend moves on, you're left with a course and no habit.

"What is AI?"

Explains the technology without touching your work. You leave informed and exactly as slow as you arrived.

"Build a product with AI"

Teaches you to ship an app. Useful, if you wanted an app. Most people wanted their afternoon back.

Not prompts. Workflows.

AI that runs inside the work you already do. We teach the setup, the habits, and the judgment, using the same tools we run our own companies on.

Paid subscribers: second globally, OpenAI, June 2025. Usage: outside the top 10 countries for ChatGPT web traffic, SimilarWeb via Asia Economy, August 2025. Downloads: 21st globally, Sensor Tower, 2026.

Seven tracks. One spine.

Weeks 1 to 3 are the same for everyone: how these systems work, and a map of your own week. Weeks 4 to 10 are your track, chosen by what your week is actually made of. Weeks 11 to 12 you build one system on your real job and show the before and after.

All seven tracks, in detail

The survey places you. If you sit between two tracks, you choose.

AI changes daily. Keeping up is a job.

New models, new tools, a dozen papers before lunch. It's hard to follow even for us, and following it is our work. So we built the place where you don't have to do it alone.

SurveyGoogle loginYour reportYour curriculumYour second brain
  • Profile and curriculum

    Start from a survey. Get a curriculum shaped to you.

  • Knowledge base

    What changed, what matters, what to ignore.

  • Community

    People who work with AI. All levels, all jobs.

  • Toolkit

    The tools and repos we actually use, kept current.

E

Why we started this

In 2019 a friend at OpenAI got me into an early API program, a year before ChatGPT existed. I've built with AI every day since. Friends started asking me to set up their systems. They got 10+ hours a week back, and they all said the same thing: you should teach this. So we did.

Read the full story

Numbers we'll stand behind.

The hours are what friends reported after we set up their systems, before there was a course. Cohorts are measured differently: a logged baseline in week one, before-and-after artifacts in week twelve.

10+ hours

back per week, per person, after we set up their systems

20+ years

co-founder, in emerging tech

10+ years

Eric, in emerging tech

Find out where you stand.

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